The major kickoff for the promotion of the Conor McGregor vs. Floyd Mayweather boxing match started this past week with a series of major press conferences.
It is now official as was reported here last week that the PPV price will be $89.95 for SD and $99.95 for HD, the same as for the Mayweather vs. Manny Pacquiao fight. While at first when this fight was being broached, people were talking about 2.4 million buys as a conservative estimate, now there is an expectation of being the all-time record setting biggest total revenue haul for a combat sports event. You can get great odds if you want to gamble that the show will do less than 5 million buys in the U.S.
For what this is worth, the promotion, in selling sponsorships, is telling potential sponsors that the show will do 7 million PPV buys in the U.S. alone and another 1.4 million in the U.K. Keep in mind that’s far more than what WWE did during the height of the Steve Austin era for an entire year and more than even UFC did last year when it set the single company record for most buys in a calendar year.