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WWE Raw ratings down against strong NFL and MLB competition

Raw took it on the chin last night in the ratings due to the competition from both the NFL and two baseball playoff games head-to-head.

The show did Raw's all-time worst first hour in history, and the three-hour average was 1.58 million viewers with a 0.42 rating in 18-49. It was the lowest audience for Raw since the July 5 holiday show, which was before WWE's return to touring. In both total viewers and 18-49 it was among the lowest in the show's 23-year history.

It was Raw's lowest first hour in history with 1.59 million viewers and 0.39 in 18-49.

The key competition was the Indianapolis Colts vs. Baltimore Ravens NFL game that did 11.33 million viewers and a 3.49 in 18-49, the San Francisco Giants vs. Los Angeles Dodgers playoff game that started at 9:30 p.m. and did 3.55 million viewers and a 0.92, and the Boston Red Sox vs. Tampa Bay Rays playoff game that did 3.30 million viewers and a 0.77.

Raw finished seventh for the night behind four ESPN football related shows and the baseball games on TBS and FS1.

In total viewers, Raw finished in 19th place.

Raw tied for seventh in women 18-49. It was 10th in men 18-49 which would be about as low as it has ever done in that demo, eighth in 18-34, seventh in women 12-34, and 11th in males 12-34.

It would be one of the few times in history where more women 12-34 and 18-34 watched Raw than men.

Raw was down 15 percent in viewers from last week, down 19 percent in 18-49, and up six percent in 18-34.

As compared to one year ago, Raw was down 15 percent in viewers, but last year's show this week was the draft episode. It was down 26 percent in 18-49 and down seven percent in 18-34.

The three hours were:

  • 8 p.m. 1.59 million viewers
  • 9 p.m. 1.64 million viewers
  • 10 p.m. 1.52 million viewers