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WWE Raw viewership down against DNC, 18-49 up two percent

Partially, if largely due to going head-to-head with the Democratic National Convention, Raw had its fourth lowest ever overall average viewing audience last night and tied for its fourth lowest number in 18-49.

Raw averaged 1.64 million viewers and an 0.48 in 18-49. The audience was down five percent from last week, but the key demos saw 18-49 up two percent and 18-34 up 27 percent.

The first two hours did decently well by the standards of the last month, but there was a big third hour drop going against convention coverage that had nearly 14 million viewers between the various stations. The 13 percent first-to-third hour drop was a little larger than usual. The third hour was the second least watched hour of Raw on a Monday night in history, beating only the third hour of the July 27 show.

As compared with the same week last year, Raw was down 35 percent in viewers, 41 percent in 18-49, and 51 percent in 18-34.

Raw was 31st overall for the night, 11th in 18-49, 8th in males 18-49, and 12th in 18-34.

The viewer drops from hour one to three were 17 percent in women 18-49, 13 percent in men 18-49, and 12 percent over 50.

The three hours were:

  • 8 p.m. 1.73 million viewers
  • 9 p.m. 1.70 million viewers
  • 10 p.m. 1.50 million viewers