WWE Raw viewership down against DNC, 18-49 up two percent
Partially, if largely due to going head-to-head with the Democratic National Convention, Raw had its fourth lowest ever overall average viewing audience last night and tied for its fourth lowest number in 18-49.
Raw averaged 1.64 million viewers and an 0.48 in 18-49. The audience was down five percent from last week, but the key demos saw 18-49 up two percent and 18-34 up 27 percent.
The first two hours did decently well by the standards of the last month, but there was a big third hour drop going against convention coverage that had nearly 14 million viewers between the various stations. The 13 percent first-to-third hour drop was a little larger than usual. The third hour was the second least watched hour of Raw on a Monday night in history, beating only the third hour of the July 27 show.
As compared with the same week last year, Raw was down 35 percent in viewers, 41 percent in 18-49, and 51 percent in 18-34.
Raw was 31st overall for the night, 11th in 18-49, 8th in males 18-49, and 12th in 18-34.
The viewer drops from hour one to three were 17 percent in women 18-49, 13 percent in men 18-49, and 12 percent over 50.
The three hours were:
- 8 p.m. 1.73 million viewers
- 9 p.m. 1.70 million viewers
- 10 p.m. 1.50 million viewers
Dave Meltzer is the founder and lead writer on the Wrestling Observer Newsletter, the weekly constant when it comes to news and reviews in pro wrestling and mixed martial arts for more than 40 years. Dave also co-hosts Wrestling Observer Radio with Bryan Alvarez and had had bylines for The National, Yahoo Sports, MMA Fighting and others.