AEW files for series of new trademarks

On November 12, AEW filed for a series of new trademarks.

Four new trademark applications were submitted by AEW, with all appearing to be for potential new show, event, or series names. Nothing more is known about the trademarks or what AEW intends to use them for.

These are the four terms that AEW filed for:

  • AEW Fire
  • AEW Blitz
  • AEW Firestorm
  • AEW Tidal Wave

All of the trademarks are listed as covering the following good and services:

Entertainment in the nature of wrestling contests; Entertainment services in the nature of live professional wrestling performances; Entertainment services in the nature of production of professional wrestling television programs; Entertainment services, namely, production and distribution of ongoing television programs in the field of professional wrestling

The most recent AEW trademark filings prior to these were when the company applied for the terms “AEW Bacon Brawl” and “Bacon Brawl” back in September. There has been no follow up on those filings yet, but speculation was that they were for a food partnership like the one AEW has with White Castle.

Exclusive access to podcasts and newsletters

Joseph Currier
Joseph Currier

Joseph Currier is the lead editor of F4WOnline.com, directing daily news coverage and writing articles on professional wrestling. He is a graduate of the University of Massachusetts, obtaining a journalism degree in 2016. Joseph joined F4W during his time at UMass and has now been writing about the industry for nearly a decade.

In addition to his work with F4W, Joseph has previously contributed to Sports Illustrated's wrestling coverage. He lives in Massachusetts and is a diehard fan of the Boston sports teams and Liverpool Football Club.