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VIDEO: Watch today's UFC GO BIG Campaign Launch Event

The UFC presents the launch of their GO BIG Campaign, highlighting the main events of their events beginning with UFC Fight Night 75 on September 27 and going through UFC On FOX 16 on December 19, a series of can't-miss fights. The press event kicks off at 3:30 PM eastern time above. The entire list of fights scheduled to attend:

UFC Light Heavyweight Champion Daniel Cormier
UFC Women's Bantamweight Champion Ronda Rousey
UFC Featherweight Champion Jose Aldo
UFC Interim Featherweight Champion Conor McGregor
UFC Lightweight Champion Rafael Dos Anjos
Alexander Gustafsson
Holly Holm
Luke Rockhold
Donald Cerrone
Josh Barnett
Roy Nelson
Dustin Poirier
Joseph Duffy
Vitor Belfort
Dan Henderson
Matt Brown
Kelvin Gastelum
Frankie Edgar
Chad Mendes