WWE part of new Fanatics Studios initiative, Usos culinary series in development
WWE is set to be an important part of a new initiative that Fanatics is launching.
It was announced today that Fanatics and production company OBB Media have linked up to launch Fanatics Studios, which will see Fanatics produce its own feature films and documentaries, unscripted and scripted original programming, live event specials, premium digital series, and more. WWE is listed among the partners — with a “multi-project commitment across unscripted and digital content.”
That includes the shows that are already part of the WWE & Fanatics podcast network: What Do You Wanna Talk About? with Cody Rhodes, What’s Your Story? with Stephanie McMahon, and the Raw Recap podcast with Sam Roberts & Megan Morant. Along with those projects, a new digital series is being created featuring The Usos.
Titled “YEE(A)T with The Usos,” the series will air on WWE’s YouTube channel and social platforms. Here is the description for the show:
YEE(A)T with The Usos: Fanatics Studios will debut an unscripted culinary series with WWE Superstars Jimmy and Jey Uso, who will take their tag team efforts on the road with a BBQ travel show featuring fellow WWE superstars and celebrity friends distributed across WWE’s social and YouTube channels.
Fanatics, one of the leading companies in the sports merchandise industry, has become one of WWE’s closest partners since taking over WWE Shop in 2022. The two sides are set to present their WWE World convention in Las Vegas again during WrestleMania 42 week this April.
ESPN, MLB, football legend Tom Brady, and the Los Angeles Olympics organizing committee are among the other partners who have projects in development at Fanatics Studios.
Joseph Currier is the lead editor of F4WOnline.com, directing daily news coverage and writing articles on professional wrestling. He is a graduate of the University of Massachusetts, obtaining a journalism degree in 2016. Joseph joined F4W during his time at UMass and has now been writing about the industry for nearly a decade.
In addition to his work with F4W, Joseph has previously contributed to Sports Illustrated's wrestling coverage. He lives in Massachusetts and is a diehard fan of the Boston sports teams and Liverpool Football Club.