WWE and the Dallas/Arlington region are touting the economic impact that WrestleMania 38 brought to Texas.
In a press release that was issued by WWE on Monday, it was announced that WrestleMania 38 generated $206.5 million in economic impact for the Dallas/Arlington region this April. The two-night event took place at AT&T Stadium, which is the home of the Dallas Cowboys.
WWE wrote that this "marks a new company record and the first time in history that WrestleMania has generated more than $200 million in economic impact."
This was the first time that a two-night WrestleMania was held with full-capacity crowds.
The economic impact study was conducted by the Enigma Research Corporation. The study notes that:
$206.5 million in direct, indirect and induced impact derived from spending by visitors to the Dallas/Arlington region for WrestleMania.
67 percent of fans that attended WrestleMania were from outside the Dallas/Arlington region and stayed an average of 3.5 nights.
$25.4 million was spent on hotels and accommodations within the Dallas/Arlington region.
The economic impact derived from WrestleMania Week was equal to the creation of 1,777 full-time jobs for the area.
“On behalf of the city of Arlington, we congratulate WWE and their fans for surpassing $200 million in economic impact for the first time in WrestleMania history,” said Arlington Mayor Jim Ross. “We are glad to have shared this success and look forward to the opportunity for AT&T Stadium to host a future WrestleMania.”
“We are thrilled that WrestleMania’s return to full capacity generated stupendous record results for our partners in Dallas and Arlington, showcasing the continued growth for WWE’s largest annual celebration,” said WWE Executive Vice President of Special Events John P. Saboor. “This success would not have been possible without the tireless support of Mayor Johnson, Mayor Ross, Charlotte Jones and the entire Jones family, the Dallas Cowboys organization, Dallas Sports Commission, American Airlines Center and the rest of our public and private sector partners throughout the region. We now turn our focus to next year’s WrestleMania in Hollywood.”