MLW to hold quarterly PPVs as part of new partnership
MLW is getting into the pay-per-view business as part of a new partnership announced on Tuesday.
MLW is teaming with Live Nation owned-VEEPS, a ticketed livestream platform, on a deal that includes weekly access to MLW Fusion starting this Saturday for anyone to watch with VEEPS All Access members getting first looks and opportunities at merchandise, giveaways and special offers during those streams.
The partnership includes four quarterly live PPVs that will be available for All Access subscribers. There is also going to be archive content available for subscribers as well.
The launch date for the PPVs and which ones will be tabbed for VEEPS were not disclosed.
According to MLW’s website, Fusion will continue to be available on YouTube and beIN Sports every Saturday. It’s unclear if the PPVs will make their way to YouTube and if so, how soon after they air on VEEPS.
It’s VEEPS’ first-ever foray into pro wrestling but they have broadcast combat sports before with Bare Knuckle Fighting Championship and the hybrid fighting/heavy metal Blood4Blood events.
From the release:
“As part of the deal, VEEPS will launch exclusive limited-edition merchandise collections for MLW fans, drawing on the platform’s direct-to-fan commerce infrastructure that has powered some of the most successful fan-driven live event campaigns in music. VEEPS will also work with MLW to infuse music culture into future events, creating crossover moments connecting wrestling audiences with artists across metal, country, punk, hardcore, and alternative communities.”