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According to John Ourand of the Sports Business Journal, last Saturday's UFC 262 did more than 300,000 pay-per-view buys on ESPN+, their sole PPV provider in the U.S.
Ourand didn't provide international numbers as he sometimes has in the past.
The show was headlined by Charles Oliveira vs. Michael Chandler for the vacant lightweight title which Oliveira (seen above) won via second round TKO. It was also supposed to feature fan favorite Nate Diaz vs. Leon Edwards in a five round co-main event, but that fight was postponed nearly two weeks prior due to a Diaz injury.
The show was held in front of a sold out crowd in Houston, Texas -- their second sellout since going back on the road with PPVs last month.
Considering a lack of name value that would attract casual sports fans, the number has to be considered a success for ESPN who has had a great run this year with PPV buys. January's UFC 257 (Conor McGregor vs. Dustin Poirier) did a reported 1.6 million buys worldwide (1.2 million domestic) while UFC 259 (Jan Blachowicz vs. Israel Adesanya) did a reported 800,000 buys worldwide (600,000 domestic). Numbers for UFC 258 or UFC 260 were not released.
That hot streak is likely to continue with the next two PPVs as well.
UFC 263 on June 12th in Phoenix, AZ, will feature the aforementioned Adesanya against Martin Vettori in a rematch, flyweight champion Deiveson Figueiredo vs. Brandon Moreno in a rematch, and the rescheduled Diaz vs. Edwards fight.
UFC 264 on July 10th in Las Vegas is headlined by Conor McGregor vs. Dustin Poirier III.