The UFC's record-breaking financial year continued to get better with the news that November 6th's UFC 268 drew in the range of 700,000 domestic pay-per-view buys through ESPN+.
Per usual, the number was first reported by John Ourand of the Sports Business Journal.
The event took place at New York City's Madison Square Garden and was headlined by welterweight champion Kamaru Usman vs. Colby Covington II. The PPV also featured a rematch between strawweight champion Rose Namajunas and former champion Weili Zhang and a much-anticipated lightweight fight between Michael Chandler and Justin Gaethje.
An Usman vs. Jorge Masvidal title fight at UFC 261 earlier this year also did in the 700,000 range.
The number is UFC's fourth-highest of the calendar year, headlined by Conor McGregor vs. Dustin Poirier II at UFC 257. Their trilogy fight at UFC 264 did 1.5 million buys while March's UFC 259 (Israel Adesanya vs. Jan Blachowicz champion vs. champion) did 800,000 buys.
UFC will close out the year with one final PPV: December 11th's UFC 269, headlined by Poirier challenging lightweight champion Charles Oliveira and women's bantamweight champion Amanda Nunes defending against Julianna Pena.