WWE Raw Google Search interest & analysis (last 90 days comparative)
Google Search interest for WWE RAW has been 3% higher over the most recent three-month period compared to the preceding 90 days. This is a really decent return, especially when you factor in that March to May included the build-up (and fallout) for ‘Mania season.
Google Trends scores measure relative search (interest rather than the total number of searches) and the highest point in the selected location and period is assigned a score of 100. It’s not an exact science of knowing how much hype is around a certain event/weekly show, but it’s a good indicator.
What’s again potentially more worrying for WWE (and this is something that I addressed a couple of weeks ago) is that interest is down 10% compared to where it was during this same period last year. As I said in a previous one of these analyses, 2025 was the first year that Raw started airing on Netflix (from January 6), so a decline is natural as casual fatigue kicks in hard after about 6-9 months of a new show (new in terms of Netflix casual viewers), but 10% is still a noticeable drop a year and a half later.
Where WWE Raw search interest peaked
The highest point of the latest 90-day period remains the June 29 episode (which is obviously 100/100 on the chart). That show had a significant SummerSlam focus, but it was also the fallout show from Night of Champions, so that would’ve likely helped with interest (especially if a lot of fans didn’t watch the PLE; due to the time zone or the fact that it was in Saudi Arabia).
Interest then remained particularly high for the July 6 episode, reaching approximately 90/100. That episode had the heavily promoted Sami Zayn vs Cody Rhodes WWE Title match, which then changed to CM Punk vs Sami Zayn after Gunther attacked Cody Rhodes before the scheduled Undisputed WWE Championship match.
Search interest subsequently fell back as the CM Punk/Sami Zayn/Cody Rhodes/Gunther story moved over to SmackDown. The July 13 and July 20 episodes of Raw both peaked in the low-to-mid 60s, while the July 27 SummerSlam go-home edition reached approximately 69.
The July 27 show, despite being the go-home Raw before SummerSlam, had a search peak that remained approximately 31% below the June 29 high.
August 3rd vs previous weeks
The August 3 Raw after SummerSlam was the most recent spike, which reached approximately 75/100. That number represents Raw’s strongest search performance since July 6, and it was an increase of roughly 9% from the July 27 go-home episode for the PLE.
The actual spike came on the Tuesday after the show, so clearly there was a ton of interest in what had happened the night before. This week’s RAW was heavily praised by many, so it’s understandable that there would be interest the day following.
The recent completed weekly peaks are approximately:
- June 29: 100
- July 6: 90
- July 13: 64
- July 20: 64
- July 27: 69
- August 3: 75
Essentially, this data shows a recovery following the decline through most of July. The Raw after SummerSlam produced the strongest spike in almost a month, and that has massively helped move the three-month comparison from negative territory to 3% above the preceding three months.
Jake is the Head of Audience Development at F4WOnline, having previously worked as a Combat Sports, Gaming and Pro Wrestling writer, successful Editor in Chief and Sports Coordinator. He has more than ten years of experience covering mixed martial arts, pro wrestling, football and gaming across a number of publications, starting at SEScoops in 2012.
He previously also worked for PROGRESS Wrestling as Head of Media as well as working on the social channels of the company.